Information Sharing Practices of Pakistani Youth: A Mixed Method Study in Everyday Context

Abstract

This study attempts to elaborate the sharing practices of Pakistani Urban youth. This study also attempts to observe the individual, social, cultural and economic factors affecting the youths’ everyday information sharing practices. A mixed method research was designed and sequential explanatory method was used. A sample of 1000 urban teen participants for quantitative phase and 25 urban teens for qualitative phase were selected. Cluster sampling was done in the first phase and the Likert scale was used to assess the written questionnaires, and data were analyzed through SPSS-21. For qualitative phase thematic analysis was done using the software NVivo. The urban teenagers were found to share their information keeping in mind that sharing is caring however they preferred selective sharing, this sharing practice also gives them satisfaction. On the other hand, individual, social, cultural and economic factors were found to have great impact on these practices. This study will be helpful for curricula designers, schools, policy makers and for librarians to introduce diverse information services.